While your business success can rely on generic sales pitches for many of your smaller contracts, landing high-dollar key accounts requires precise B2B planning. In fact, for those accounts, the competition just to get a meeting with the key decision-makers can be like playing the lottery. Unlike the lottery, however, B2B marketing success can be influenced with the right strategic moves.
At The Digital Funnel, we implement technological marketing strategies such as account profiling, content syndication, B2B lead generation, and Account-Based Marketing (ABM) to increase B2B lead generation for your business.
Our B2B lead generation services are custom-designed for your marketing and sales needs. If you need industry data, we can find it. If you need B2B lead generation, we can build it. If you need content distribution, we can circulate it. Whatever your B2B demand generation needs, The Digital Funnel has you covered.
Our strategies include:
We gather your prospects’ information so your sales team understands their needs and can design a strategy that attracts and converts them into clients. Armed with information, your sales team can skip the tedious research and lead generation process and dive directly into the deep end of the consumer relationship pool.
Our team works diligently to expand your audience through content syndication. The Digital Funnel has one of the leading invite-only, opt-in newsletters. Our knowledgeable experts create highly targeted campaigns to deliver your content directly into decision-makers' inboxes regularly. We collect the contact information that downloads your content and deliver that information back to you. Those leads can then be entered into your nurture campaigns to convert into high-value clients.
The Digital Funnel excels at lead generation services. Our content syndication service provides high-quality, up-to-date, real, and actionable potential client information to grow your database. With strict rules continuing to be enforced on data collection including the phasing out of cookies it is important to find new avenues of quality lead generation. The Digital Funnel can keep up with industry changes and continue to provide best-in-class leads.
With ABM, instead of marketing to individuals, The Digital Funnel's lead generation services identify and target high-value business accounts and market to them directly to create a greater impact and higher ROI within an individual account. We gather the data needed to identify high-yielding accounts and their decision-makers so that we can personalize a marketing strategy that appeals to them directly and delivers your content directly to their inbox.
Whether you need one or all of our lead generation services, The Digital Funnel is here for you. Get started with technology marketing today by talking to one of our expert agents. Let us design a B2B demand generation strategy that fits your leading-edge business.